Vinci Hair Clinic is hiring a Content Marketing Manager to work with their communication team to generate revenue and profit by using engaging, innovative, and creative content.

 Requirements:

• Solid knowledge of website analytics tools
• Proficient Microsoft Office skills and WordPress or other content management software
• Must be able to demonstrate excellent communication skills through listening, a solid writing background to write engaging copy to attract and retain clients, and verbal skills to communicate ideas.
• Excellent attention to detail.
• Have the ability to think strategically and outside the box with an innovative mindset so that you are constantly looking for ways to improve things and do things differently.
• Must be able to demonstrate excellent communication, planning and organizational skills.
• Effective time management skills: Ability to prioritize and multitask and work on a variety of projects with competing deadlines.
• Have strong analytical skills in order to measure and analyse results of online and offline initiatives such as e-mail campaigns, events, any promotions, and affiliate activity.
• Degree in English, Marketing or Journalism is preferable and at least 2-3 years content writing experience.

 Responsibilities 

• Generate direct sales from our social media marketing activity to achieve our sales targets per month. Working closely with the Digital Marketing Manager ensure that we adapt and optimize content constantly to respond to results.
• Responsibility for content in order to build an influential online presence via lead generation, brand awareness, or other marketing activity generated to attract and retain customers.
• Must have the ability to tailor the content, including video content, for the different social media platforms. Optimize activity for each platform e.g. blog based articles for LinkedIn.
• Create, through digital branding and communications, strategic and tactical content for the Vinci Hair Clinic Brand, which is educative, informative, inspiring, and engaging tailored around hair, hair loss and its benefits for posts, newsletters, blogs etc.
• In conjunction with the Director of Communications, develop the annual and quarterly social media calendar.
• Working with our graphic designer, develop and produce high-quality content that is engaging – be it images, videos, cartoons, captions etc. in order to increase our brand visibility, awareness and followers on all our social media accounts.
• To review and assess new technologies, rules and regulations and marketing trends, and make recommendations as to their viability for the Vinci brand.
• Specifically develop content for sponsored promotions taking into account any parameters we have to adhere to.
• Be responsible for our brand asset gallery – ensuring it is up to date with current photographs and videos and there is sufficient material to select from.
• Have a ‘global outlook’ in terms of sourcing ideas/generating content – always constantly think outside the box and be creative. Use media tools available such as infographics, photographs, words, cartoons etc to communicate our services, products and offers. Have the ability to predict audience preferences.
• Edit and proofread content.

Interested candidates should send their CVs to vinciclinicrecruit@gmail.com