Content Strategist at enbelo

  • Full Time
  • Onsite
  • Lagos

Website Enbelo

Content Strategist

We are seeking a creative and enthusiastic Content strategist/Creative copywriter to join our awesome team! The candidate must have relevant skills to do the following:

  • Developing clear and engaging content that is consistent with the company’s brand image and addresses both business goals and consumer needs.
  • Analyzing content marketing data to identify trends and anticipate consumer needs.
  • Performing content audits to assess how well existing content is performing.
  • Performing content gap analyses to determine what type of content is missing and what is needed.
  • Creating, adjusting, and managing the editorial calendar.
  • Developing marketing campaign big ideas
  • Establishing style guides that specify the writing style and tone needed to create engaging content.
  • Developing a solid understanding of the target audience through online and traditional market research.
  • Conduct extensive research on the topic trends and consumer’s thoughts
  • Craft out content pillars and sub-pillars
  • Work with the Content Marketing Executive, creative teams, and writers to execute the strategy
  • Oversee the writing tone and style guide for all content
  • Develop content governance guidelines and ensure they are met
  • Track and measure content ROI
  • Ensure that the content strategy achieves the business objectives

To apply for this job please visit www.linkedin.com.

Content Strategist at enbelo

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