Product Growth at Now&Me

  • Full Time
  • Remote
  • Remote

Website Now&Me

Product Growth at Now&Me

Now&Me is an online emotional support network for people from all over the world to talk about their problems, discuss mental health issues, and connect with others who have been through similar struggles as them✨

We aim to foster real and meaningful connections among people and build a world where nobody ever feels lonely🌱

We are growing exponentially and are looking to grow the team and hire passionate people🚀

As an early member of our founding team, you’ll have the opportunity to work closely with the founders. You’ll also play a critical role in Now&Me’s growth and development by being a part of our decision-making processes🔥

Key deliverables: Work on the product positioning, identify and implement integrative product features that increase the shareability of Now&Me’s user-generated content, and execute a well-structured referral program on the platform to increase word of mouth marketing.

The goal is to reach One Million users and build an engaged and thriving community on Now&Me in a span of ~ 1 year.

Let’s achieve it, together.

We would love to hear from you if

  • 2+ years of experience in product marketing or product management, preferably in a related industry [B2C products/Social products/Consumer Apps]
  • Excellent written and verbal communication skills, possibly including some copywriting skills
  • Ability to develop, organize, and maintain process documentation
  • Prefer working in a collaborative, cross-team capacity. This role requires you to work across functions and departments to bring to life the product features. You are at the center of our entire organization, constantly interacting with teammates and users.
  • Ability to effectively prioritize and manage your time to address multiple responsibilities in a fast-paced, startup environment
  • Metrics-driven and analytical; proven ability to prioritize, drive, and achieve results
  • Self-starter and organized with the ability to prioritize and manage work independently
  • An eye for good product design and user experience

What you’ll do

  • Understand the emotional value that our product brings in the lives of people, and communicate the perceived value of our product to potential users
  • Study our product, translate technical details into benefits for the user, follow and analyze market trends and work on product messaging and positioning
  • Define a go-to-market strategy that relies on using our product as the main vehicle to acquire, activate, and retain users
  • Test marketing product features, releases and evaluate projects using relevant KPIs and feedback from existing and prospective users
  • Oversee the entire engine from lead generation through to conversion, engagement, and retention
  • Plan and lead product-led growth campaigns
  • Execute successful referral programs as we are a social product and benefit a lot from word of mouth marketing and network effects
  • Collaborate with our engineering, marketing, and leadership team
  • Track the initiatives and measure week over week progress
  • Come up with various ideas and strategies to sustain the growth
  • A/B test various features, make improvements and take key decisions around them
  • Be data-driven and open to experimentation

Bonus points if

  • Passionate about mental health
  • Experience in building online communities

To apply for this job please visit www.notion.so.

Product Growth at Now&Me

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