Product Marketing Manager

About the job

Hiring!!!

Role- Product Marketing Manager
Work Mode- Remote

Job Responsibility:

Digital Marketing Campaigns

Planned, digitize, and optimize digital marketing campaigns across various media. This includes Search Engine Optimization (SEO), Search Engine Marketing (SEM), email marketing, and social media advertising.
Monitor the performance of marketing campaigns using analytics tools to support business decisions.
Stay up to date with market trends, tools, and best practices.

Lead Generation and Nurturing

Identify target market segments and develop strategies to attract and generate leads.
Work closely with the business development team to develop lead nurturing strategies that convert prospects into clients.
Track lead generation metrics, and analyze data and feedback with the business development team.
Generate regular reports and presentations to the team to communicate marketing results and feedback.
Utilize data to identify trends, increase ROI and improve marketing efforts.

Brand Building and Building PR

Assist in building and maintaining Clessence’s brand identity.
Monitor industry news and proactively identify trends for thought leadership and engagement.
Content Creation
Develop engaging content including social media posts, email campaigns, and blog posts.
Research industry trends, target audience preferences, and competitor activities to create relevant and engaging content.
Collaborate with the team to produce technical content that educates and engages the target audience.

Requirements;
Minimum of a Bachelor’s Degree

Minimum of 4 years of experience, preferably in a tech or start-up

Qualified and interested candidates can send applications to thelma@clessence.com