Product Marketing Partner at United Bank for Africa (UBA) PLC

  • Full Time
  • Onsite
  • Permanent
  • Lagos

Website United Bank for Africa (UBA) PLC

CANDIDATE’S PROFILE: Our ideal candidate must have knowledge of product development and management. Must have demonstrable experience in developing and managing successful marketing and communications plans and/or materials.

JOB OBJECTIVE (S):

  • Collaborate with internal and external stakeholders to create and execute marketing campaigns and outbound communication including messaging, product launches, and go-to-market strategies.

RESPONSIBILITIES:

  • Be the expert on each respective product/channel target market.
  • Know who they are, how they buy, and the criteria.
  • Work closely with sales and product teams to develop product features, key messaging, and value proposition.
  • Plan and participate in the launch of new services and products with the involvement of all necessary stakeholders.
  • Work across several aspects of marketing – from branding and positioning to targeted outreach and strategy, go-to-market strategy, campaigns, advocacy, events, and communication.
  • Create and execute innovative strategies and marketing plans that drive awareness, engagement, and product adoption.
  • Leverage marketing insights to better understand our customers and represent the voice of the customer.
  • Forecast, measure, and report the results of various projects with partners, including co-created and/or co-branded content promotions, lead sharing, and/or event partnerships campaign reporting and analysis on a weekly, monthly, and quarterly basis.

KNOWLEDGE & SKILLS REQUIRED:

  • Marketing, product/service development & management.
  • Brand creation, management & rejuvenation.
  • Insight generation.
  • Product development & marketing processes.
  • Experiential marketing
  • Team & Individual behavioural dynamics.
  • Written and verbal communications.
  • Interpersonal/relationship management skills.
  • Demonstrable experience in developing and managing successful marketing and communications plans and/or materials.
  • Presentation skills.
  • Organisation & coordination.
  • Prudent budget management.

QUALIFICATION:

  • Minimum of a Bachelor’s Degree.
  • MBA, MSC, MA, ML, and/or professional qualification is an added advantage.
  • Minimum of 3-5 years of relevant marketing/banking experience.

WHAT WE EXPECT FROM YOU:

  • High degree of professional ethics, integrity, and responsibility.
  • Highly organised, proactive, ability to work independently and take ownership of tasks assigned.
  • Team player with the ability to work under pressure and ability to work with a wide variety of people and maintain an excellent business relationship.
  • High sense of confidentiality and discreteness.

WHAT YOU SHOULD EXPECT FROM US:

  • Our corporate culture is defined by our core values. We do not just train our people to be the best in the job, we also offer encouragement, recognition, and rewards.
  • Whatever level you are at in your career, we offer plenty of opportunities and support to build a rewarding career at UBA.
  • Here in UBA, our employees are our greatest assets and so we built a recognition and reward system that boosts productivity and enhances staff retention, instituting a culture of meritocracy.

To apply for this job please visit app.ismartrecruit.com.

Product Marketing Partner at United Bank for Africa (UBA) PLC

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