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Sales Specialist at ABB, Lagos

  • Full Time
  • Mid-level
  • Onsite
  • Lagos

Website ABB


Job Tite: Sales Specialist

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future. At ABB, we have the clear goal of driving diversity and inclusion across all dimensions. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.


You will be working as Sales Specialist and will be part of Electrification business area for Distribution Solutions division based in Lagos; Nigeria. In this role you will be reporting to Industry Sales Manager and will be responsible for responsible of all sales and marketing activities within a specific segment in Nigeria and Ghana and to achieve the assigned KPI’s like budget, product portfolio, market share growth, market intelligence and customer satisfaction. Responsible of the key profitable targets within a specified industry customer, by executing pre-planned activities according to the Electrification business area and in line with country, cluster and region sales strategy.

Your responsibilities

  • Gathering, understanding and analyzing the information regarding allocated segment and to anticipate the evolution and future trends of the specific segment i.e. the customer’s processes, organization, decision makers, strategy, vision or projects and partnering with the business to drive profitability, introducng ABB products to the consultants and developing new markets
  • Planning and implementing promotional activities together with sales, marketing, technical promotor and channel managers. Identifying the segment customers who could be potential buyers, by understanding the segment needs in order to create value for the end-customer
  • Creating offers and proposals including service activities for allocated segment customers and also ensuring ownership for customer resolution cases and implements to maintain high level customer satisfaction
  • Collecting, analyzing and distributing the segment surveys and building a deep understanding of customer trends, competitors, pricing, product applications and services from the segment point of view. Identifying and monitoring the price and harmonize pricing with the division price levels
  • Managing annual performance assessment activities and developing segment metrix through regular reports. Completing activities as requested by the local business manager, implementing and following up regarding the segment initiatives
  • Creating and maintaining a loyal and long-term sustainable relationship with segment customers and segment associations. Ensuring that all segment related processes are properly organized and followed-up
  • Managing segment training by conducting regular training seminars in conjunction with local sales. Minimizing risks e.g. related the agreements, contracts and offers

Your background

  • Bachelor’s Degree in relevant field
  • Minimum 2 to 3 years of experience in sales, marketing or key account management role
  • Fluent in English and “local language”, additional languages are of advantage
  • Ability to work in a multinational environment and in a matrix organization
  • Flexibility in travelling within the specified area or other countries
  • Knowledge about the segment application and related product portfolio
  • Good self-leadership, communication and business strategic skills



  • Retirement plan

More about us

ABB’s Distribution Solutions Division provides utility, industrial and commercial customers with safe, smart and sustainable technologies for the distribution of electricity. With ABB AbilityTM enabled digital solutions at its core, our extensive portfolio includes distribution automation products, switching, limiting, measuring and sensing devices, switchgear, modular substation packages, and related services. We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website It has come to our attention that the name of ABB is being used for asking candidates to make payments for job opportunities (interviews, offers). Please be advised that ABB makes no such requests. All our open positions are made available on our career portal for all fitting the criteria to apply. ABB does not charge any fee whatsoever for recruitment process. Please do not make payments to any individuals / entities in connection to recruitment with ABB, even if is claimed that the money is refundable. ABB is not liable for such transactions. For current open positions you can visit our career website and apply. Please refer to detailed recruitment fraud caution notice using the link

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Sales Specialist at ABB, Lagos
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