Pulse Africa is hiring a Senior Social Media Manager in Lagos

Job Requirements: 

• Minimum of 2 years experience managing social media accounts.
• Great content creation skills.
• Good knowledge of social media tools such as IO Analytics, CrowdTangle, e.t.c.

Duties And Responsibilities

• Manage Social Media marketing campaigns and day-to-day activities in line with KPIs including but not limited to:
  • Management of Pulse Nigeria’s social media pages; create, curate, and distribute content relevant to the target audience across all assigned social media channels; ensuring proper content distribution, proper use of channels’ features, and community management following standard execution guidelines.
  • Community management – daily spam-check across all the channels and other commenting systems. Approve comments when necessary & quick response/monitoring of comments following the standard guidelines.
  • Monitor trends and happenings across channels using social media tools such as; IO Analytics, CrowdTangle, etc., and ensure time-to-market for the content distribution is efficient.
• Become an advocate for the Company in social media spaces, engaging in dialogues and answering questions where appropriate.
• Demonstrate ability to map out marketing strategies and then drive that strategy proven by testing and metrics.
• Monitor trends in social media tools, applications, channels, design, and strategy.
• Identify threats and opportunities in user-generated content surrounding the business – Report notable threats to appropriate management.
• Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the social media campaigns.
• Monitor effective benchmarks (best practices) for measuring the impact of social media campaigns. Analy z e, review and report on the effectiveness of campaigns in an effort to maximize results.

If you would like to apply, please send your CV and a cover email explaining why you’re a great fit for this role to careers@pulse.ng

Source: Linkedin