Business Development Officer/Manager

To initiate and create sale opportunities; to secure business initiatives and openings to ensure the development of the business/ growing of customer base for the company (Leadway capital and trust limited)

JOB RESPONSIBILITIES

• Design and develop new products for strategic marketing/driving Company brand in line with industry trend.
• Quarterly report of Company performance against competition/industry performance.
• Creative, strategic and pro-active steps to surpass immediate and future challenges and enhance the growth of the Company
• Customer retention through periodic sensitization
• Develop and implement Company’s Business Development plan in line with Company strategy
• Train and develop Agency Personnel as well as support on-going training of relevant Teams in the Organization
• Conduct business intelligence on market trends through thorough research and produce comprehensive analysis every other month
• Advise and assist in the development of Sales and Marketing plan for the Organization
• Prepare yearly Business development/ marketing budgets.
• Develop and update from time to time Sales enhancing materials.
• Monitor marketing/advertising programs to capture customer/public feedback and possible implications on sales/brand awareness.
• Develop and update company’s presentation materials (PowerPoint) periodically.
• Maintain a list of new prospects nationwide (with emphasis on large accounts) and ensure follow-up.
• Keep Personnel (Company-wide) informed of events in Trusts and Micro-loan industries as well as internal operations and processes of LC&T.
• Manage/supervise assigned personnel and coordinate their functions and activities
• Perform other duties as may be directed by management.

KEY PERFORMANCE INDICATORS (KPI)

• Number of Converted prospects/ crystallized business
• Frequency and accuracy of market reports and analyses
• Customer attrition rate
• Brand awareness and Acceptability
• Number of critical clients’ issues resolved and feedback on customer satisfaction
• Innovativeness
• Product development
• Training of agents & sales staff

REQUIRED COMPETENCES

Skills

• Written/ Oral Communication
• Investigation & Research
• Problem solving
• Negotiation
• Networking
• Interpersonal skills
• Ability to work with people of diverse backgrounds

Strengths

• Relationship Management
• People skills
• Team Player
• Customer service skills

Attitude

• Integrity
• Results Oriented
• Initiative/Proactive
• Fast and engaging learner

EDUCATIONAL QULAIFICATIONS

• A Bachelor’s degree in any business related discipline.
• A relevant professional qualification will be an added advantage.
• Ability to work well with Microsoft Excel and ERP application (Microsoft Dynamics).
• Good interpersonal relationship.
• Minimum of 3 – 5year post-graduation work experience in sales department of a structured environment.