Product Marketer

Fluidcoins is an early-stage crypto startup on a mission to enable borderless payments for Africans by leveraging cryptocurrency, our major product is a crypto payment gateway. Our products allow African businesses to receive payments from anywhere in the world. It also allows these businesses to send out money to 10+ ( and more ) countries in the world.

We are on the lookout for an experienced Product Marketer to be the first hire on our Product Marketing team. Said person will be a great storyteller that can present information in modern, new, and impactful ways and can also create content. They are a self-starter with long term vision. Someone who wants to see their vision turn into reality.

What you will be doing?

• Deeply understand how to scope and execute marketing strategies needed to reach different merchant segments
• Develop and activate our core product positioning and messaging across all platforms.
• Keep abreast of the competitive landscape.
• Work very closely with the product team and CEO to convert both knowledge and vision into great/impactful narratives, stories, and/or content.
• Campaigns creation that’d drive awareness and adoption on an ongoing basis.
• Work closely with the product team — from design to engineering – to develop a go-to-market strategy and drive launches for our products.

Great to have

• B2B experience