Description

Job Title: Product Marketing Manager

We’re looking to connect with exceptional Product Marketing Managers (PMMs) and Leaders who are passionate about crafting compelling messaging, driving go-to-market strategies, and enabling sales teams at high-growth startups. By joining SignalFire’s Talent Network, your profile will be shared with our portfolio companies, giving you visibility into exclusive early-stage opportunities that may not be publicly listed.

Who Should Join?

• We’re looking for product marketing professionals who are:
• Passionate about positioning products effectively in competitive markets
• Experienced in crafting messaging, content, and campaigns that drive awareness and adoption
• Excited to work closely with founders, product teams, and GTM leaders to build scalable marketing strategies

Roles & Responsibilities

• Define product positioning, messaging, and competitive differentiation
• Develop and execute go-to-market (GTM) strategies for product launches
• Partner with sales to create enablement materials, playbooks, and competitive battlecards
• Conduct market research, customer insights, and competitive analysis
• Drive content strategy, including case studies, whitepapers, and thought leadership
• Own pricing, packaging, and value proposition development
• Collaborate cross-functionally with product, sales, demand generation, and growth marketing teams
• Track and measure product adoption, pipeline impact, and customer engagement metrics

Common Qualifications

While each startup has its own hiring criteria, many customer success roles in our network look for:

• 3+ years of experience in product marketing, preferably at a B2B SaaS company
• Experience leading go-to-market strategies and product launches
• Strong ability to craft compelling messaging and positioning
• Experience working with sales teams to develop enablement materials
• Familiarity with market research, competitive analysis, and voice of the customer (VoC) programs
• Data-driven mindset with experience tracking adoption, churn, and campaign performance
• Experience with SaaS, AI, fintech, cybersecurity, or developer tools is a plus

Tools & Technologies You Might Work With:

• Product Marketing & GTM: LaunchDarkly, HubSpot, Marketo, Salesforce, Highspot
• Content & Design: Figma, Canva, Adobe Creative Suite, Webflow
• Analytics & Research: Google Analytics, Amplitude, Tableau, Gong, FullStory
• Collaboration & Documentation: Notion, Confluence, Slack, Miro, Loom

What Happens Next?

• Submit your application to join SignalFire’s Talent Ecosystem.
• We review applications on an ongoing basis to identify strong candidates.
• If there’s a match, a SignalFire talent partner or a leader from one of our startups may reach out directly.
• No match yet? We’ll keep your profile on file for future marketing roles in our portfolio.

Before you Apply: Here is an interview Q and A for you: Click here

NOTE: Here is why some companies may not hire you.

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