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Instagram/TikTok Manager at Hyphen Connect, Remote (Europe)

The role is ideal for someone who can lead the company’s growth, presence, and engagement from a social media perspective.
You’ll be responsible for running the company’s established playbook for posting, engagement, and influencer collaboration, ensuring each platform becomes a top channel for traffic and user acquisition.

Responsibilities:

Content Strategy & Platform Management.

• Maintain high content activity in the first 30 days, with at least 12 posts and a prepared backlog of tested short‑form videos to select from.

Content Creation & Trend Integration.

• Execute “initiation” campaigns for the first post, ensuring algorithm‑friendly engagement from relevant KOLs, and for new content, ensuring immediate high‑value engagement within 5 minutes of posting.

Community Engagement & Brand Building.

• Drive organic growth through meaningful engagement on posts, comments, and stories.
• Ensure replies are on‑brand, value‑additive, and foster positive audience interactions.

Performance Tracking & Optimisation.

• Monitor KPIs including reach, engagement rate, and follower growth, and adjust strategy accordingly.

Required Qualifications:

• Strong knowledge of reels strategy, influencer collaboration, and algorithm‑driven content performance.
• Strong short‑form content creation skills, with a portfolio of high‑engagement videos.
• Experience with crypto, Web3, or community‑driven brands is a plus.