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Assistant Social Media Editor at Apartment Therapy Media

Website Apartment Therapy Media

Assistant Social Media Editor

Apartment Therapy Media helps people live happily and healthily in their homes. Since Maxwell Ryan founded Apartment Therapy in 2004, it has become an award-winning authority of design inspiration and real-life home solutions while Kitchn has earned its place as the go-to resource for home cooks looking to plan and prep better meals for their families.  Recently, we launched Cubby (CubbyAtHome.com) as the third property in our network, focusing on parenting and life with kids at home. Together, the three sites reach over 650 million people every month across all platforms and we have more than 140 people working from across the U.S. (and internationally!), in addition to our sunny NYC office & studio.

The Audience Growth team is seeking a proactive and passionate individual to support the social media team at Apartment Therapy Media. The Assistant Social Media Editor will report to the Social Media Manager as a member of the Audience Growth team and will work closely with the editorial and video teams to help execute Apartment Therapy Media’s social strategy. They will support the Audience Growth team in Apartment Therapy, Kitchn, and Cubby’s social media strategies to increase engagement, heighten brand awareness, broaden creativity, and drive traffic back to the websites. The ideal candidate will be familiar with both major and emerging platforms; be able to work across a number of teams and departments; be both creative and analytical thinker; and be able to quickly change and evolve with the digital landscape.

Responsibilities:

  • Support Apartment Therapy, Kitchn and Cubby social media strategies for multiple platforms, including but not limited to Facebook, Instagram, Twitter, Pinterest, Flipboard, YouTube, and TikTok
    • Publish pins to Apartment Therapy, Kitchn, and Cubby’s Pinterest Pages
    • Assist in UGC sourcing and Instagram Story Creation
    • Post to Cubby’s Facebook account daily
  • Increase referral traffic to Apartment Therapy and Kitchn through social media
  • Effectively translate data into understandable and actionable insights to drive strategy
  • Assist in delivering weekly, monthly, and quarterly reports to various departments on social media insights and best practices
  • Pitch new social media packages and franchises
  • Remain informed on trends in the social and digital media industries and communicate them to the team
  • Work with the Audience Growth team to develop new, groundbreaking ways of engaging our audience, increasing referral traffic, and deepening our reach

Requirements:

  • 1-2 years of experience in digital media or social media marketing
  • Knowledge of Facebook Business Manager, Instagram, Twitter, Pinterest, TikTok
  • A strong eye for content that suits different platforms
  • An ability to synthesize concepts and written materials into succinct, visual content
  • Detail-oriented in writing, communication, and organization
  • Collaborative and invested in the company and brands
  • Ability to balance multiple priorities, and to adjust strategy and execution in the face of new information

Nice-to-Haves:

  • Experience in Curalate (Like2Buy), Sprout Social, Crowdtangle, Photoshop
  • Experience with Google Analytics, Omniture, or Parse.ly
  • Skilled iPhone photographer / videographer
  • Examples of published work
  • Experience with lifestyle/food media
  • Knowledge in image editing software

To apply for this job please visit www.apartmenttherapymedia.com.

Assistant Social Media Editor at Apartment Therapy Media
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