Description:

Job Title: Audience Development Director

The Audience Development Director will be responsible for driving audience growth across multiple digital platforms with a focus on social media and YouTube. The ideal candidate will have a proven track record in audience development, strategic content distribution, and an innovative approach to growing digital communities.

This is a full-time, fully remote position, offering the flexibility to work from anywhere.

Key Responsibilities:

• Develop and execute strategies to grow audiences on YouTube, with a focus on organic growth, engagement, and content optimization.
• Manage and optimize social media campaigns to increase audience size, engagement, and brand presence across platforms like Instagram, TikTok, and Facebook.
• Analyze content performance data to adjust strategies and improve reach, engagement, and conversion rates.
• Collaborate with content creators, marketing, and editorial teams to ensure that content is optimized for audience growth.
• Liaise with the sales and marketing teams to coordinate growth campaigns.
• Monitor industry trends and incorporate best practices into the company’s digital strategy.
• Report regularly on key performance indicators and growth metrics, providing insights and recommendations.

Qualifications:

• Proven experience growing social media audiences, particularly on YouTube.
• Strong understanding of social media algorithms, trends, and best practices.
• Familiarity with YouTube SEO, content optimization, and analytics.
• Data-driven mindset with the ability to analyze performance and adjust strategies accordingly.
• Experience using analytics tools (e.g., YouTube Analytics, Google Analytics, social media insights).
• Excellent communication, organizational, and project management skills.
• Creativity and a passion for engaging online communities.
• 3+ years of experience in audience development, social media management, or digital marketing.
• Experience working in media, entertainment, or a related field.

To apply, please submit your resume and cover letter outlining your experience in audience development and interest in the position.