
Website Aneeque
Digital Marketing Lead
We are seeking a Digital Marketing Lead who is a results-driven team player with a proven track record for digital marketing best practices, an understanding of the latest trends, and dedication to improved ROAS.
Responsibilities
- Design, plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns in line with defined and communicated marketing strategies
- Develop, coordinate and manage all copywriting processes and prepare content for all digital marketing efforts
- Own the marketing events calendar, working with internal stakeholders to ensure a cohesive approach
- Maintain knowledge of all our touchpoints, products, and related services to identify opportunities for improvements across customer experience, products and operations
- Regularly create, forecast, measure and analyze key digital metric reports and dashboards for traffic, acquisition, conversion, costs and revenue forecasts and provide ongoing insights and recommendations
- Ensure optimal website and app performance, user experience and operational excellence by collaborating with relevant teams
- Own brand integrity and ensure all our touchpoints are in line
- Maintain a current knowledge of industry trends, opportunities, channels, products, and competitors and optimize spend and performance
- Collaborate fully with internal and external stakeholders and partners to drive effective digital and traditional marketing strategies
Qualifications
- 2+ years of work experience in Digital Marketing or Digital Advertising for e-commerce platforms
- Graphics/Design skills with an eye for “what good design looks like”
- Experience in managing campaigns, digital media, project planning, and budgets, SEO/SEM, and social media marketing
- Solid knowledge of analytics tools (e.g., AppsFlyer, Google Analytics)
- Strategic and flexible thinker with proven experience generating original ideas while leading creative and fast-moving projects
- Strong interpersonal and written communication skills
- Strong quantitative and analytical skills
- Positive, “can-do” attitude, fun with a great sense of humour
- Startup experience is preferred
Benefits
- Competitive salary
- Remote work friendly environment
- 20 days paid annual leave
- Health Insurance
- Company contributed Pension Plan
- Opportunities for paid industry events and conferences
- Stock options
To apply for this job please visit docs.google.com.
Digital Marketing Lead at Aneeque
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