Description

Job Title: Product Marketer

We are seeking a Product Marketer to optimize product pages, improve conversion rates, and develop category-specific marketing strategies. The ideal candidate will have a strong analytical mindset and a strategic approach to increasing profitability.

Day in the Life of a Product Marketer at GT Ecom

• Optimize product pages to improve conversion rate (CVR) and average order value (AOV) through bundle sales;
• Monitor all live discounts and cost structures (ads, refunds, procurement costs, etc.) to maximize profit margins;
• Collaborate with suppliers to enhance product selection, align product images, and integrate customer feedback for better quality control;
• Develop audience targeting strategies for different sub-categories (e.g., activewear vs. party dresses);
• Create creative requests to improve ad performance.

Success Drivers in the first 90 days for this Role

• Select product pages to test and optimize for higher Conversion rate

• Review different stores’ discounts and optimize for higher profit margin
• Improve product media assets’ quality
• Propose audience strategy for different stores

Your Team When You Join Us

As a Product Marketer, you’ll play a key role in optimizing product pages, improving conversion rates, and developing category-specific marketing strategies. Reporting to Chief Marketing Officer, you’ll collaborate with the marketing team to enhance product positioning, maximize profitability, and drive performance through data-driven insights.

We would love to hear from you if…

• 3+ years of experience in marketing or e-commerce, with a strong understanding of product marketing strategies;
• Strong analytical skills with the ability to optimize conversion rates and profit margins based on data insights;
• Familiarity with cross-border e-commerce operations and cost structures in supply chains and advertising;
• Excellent communication and collaboration skills.

If you are excited about the opportunity and feel like you are a good fit, we encourage you to apply today and talk to one of our recruiters. We look forward to seeing how your skills and experiences align with our vision. If unsure, we still welcome your application and would be happy to discuss other potential roles that may be a good fit for you.

Overview of Our Interview Process

• Application Submission – We’ll start by reviewing your application.
• Initial Contact – Our Recruiter will reach out to you to discuss the next steps
• Written Assessment – You will take a 10-minute test
• Initial Interview – To be conducted by one of our recruiters if you passed the Written Assessment.
• Final Interview
• Meet with the Hiring Manager
• Offer Discussion – If all goes well, we’ll discuss the offer and invite you to our pre-onboarding process.
• Pre-Onboarding Process
• Background Check: Verification of your identification and declared address.
• Reference Check: We’ll contact your three references for their feedback.
• Onboarding: Once all checks are completed, we’ll initiate the onboarding process.

Before you Apply: Here is an interview Q and A for you: Click here

NOTE: Here is why some companies may not hire you.

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