Description

Job Title: Social Media Intern

Qualifications

• Marketing, communications or public relations experience (desired)
• Strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)
• Graphic and web design experience
• Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns
• Strong written and verbal communication skills

Skills & Abilities

• High-level copywriting experiences and attention to detail

Duties and Responsibilities:

• Support and create marketing and social media campaigns, implement company strategies, content ideation
• Ensure brand consistency in marketing and social media messages
• Collect customer data and analyze interactions and visits, create comprehensive reports and improve future marketing strategies and campaigns
• Grow and expand company social media presence into new social media platforms, increase presence on existing platforms e.g., Facebook, LinkedIn,, and Instagram
• Create and distribute engaging written or graphic content in the form of e-newsletter, web page and blog content, or social media messages

The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background-people who as students, faculty, and staff serve Wisconsin and the world.

Institutional Statement on Diversity:

Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.

Equal Employment Opportunity Statement:

UW-Madison is an Equal Employment, Equal Access Employer committed to increasing the diversity of our workforce.

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