About the job

We are seeking a creative and experienced Social Media Manager to develop and execute social media strategies that engage, grow, and nurture our community of developers and technology enthusiasts. The ideal candidate will have a strong understanding of the developer community, excellent communication skills, and experience managing social media campaigns and communities for technology-focused companies.

🖊 Responsibilities

1. Develop and execute a comprehensive social media strategy to drive user acquisition, engagement, and conversion for both free and paid users on the Hashnode platform.
2. Manage and grow Hashnode’s presence on various social media platforms, including but not limited to Twitter, Facebook, LinkedIn, and Instagram.
3. Create, curate, and share engaging content tailored to our target audience, including text, images, videos, and interactive media.
4. Monitor and engage with users across social media channels, responding to comments, questions, and feedback in a timely and professional manner.
5. Collaborate with the marketing, content, and community teams to develop and promote social media campaigns, contests, and initiatives.
6. Track, analyze, and report on social media performance metrics, and provide insights and recommendations for optimizing engagement and growth.
7. Stay up-to-date with the latest social media trends, tools, and best practices, and apply this knowledge to improve and expand Hashnode’s social media presence.
8. Develop and maintain relationships with industry influencers, partners, and media to expand the reach of Hashnode on social media.

📃 Requirements

• 1+ years of experience in growth marketing or a similar role, preferably within the tech industry or a developer-focused company
• Strong understanding of the developer ecosystem, industry trends, and relevant technologies.
• Excellent communication, presentation, and interpersonal skills.
• Proficient in various social media platforms, management tools, and analytics tools.
• Experience in content creation, including copywriting, graphic design, and video production.
• Ability to work independently and collaboratively in a fast-paced, dynamic environment.
• Passion for creating meaningful connections and experiences for users.