Job description – Social Media & Content Executive at Aldelia

• Client is looking for a talented, energetic & data-driven executive to manage our social media and content. The executive will manage our marketing, communications and community engagement across all our social media (Twitter, Instagram, Medium & LinkedIn).

The Ideal Candidate

• The ideal candidate is excited by Client’s mission. They see an opportunity to help us build a powerful, distinct VC brand that reflects our vision of a more diverse pan-African tech & venture ecosystem. They are comfortable working 100% remotely and are based in Lagos, Nigeria.

Main tasks:

The Social Media & Content Executive will be responsible for:

• Managing our social media on a day-to-day basis in our brand voice;

• Creating and implementing a consistent monthly social media calendar;

• Developing and implementing content strategies, and producing differentiated, high-quality content;

• Interacting with our online audience, identifying trends in audience interactions and planning digital campaigns to build our online

community;

• Analyzing audience data, including growth, reach & engagement metrics, and driving towards agreed KPIs using data-driven tools, e.g. Google Analytics; and Creating actionable plans to grow our social media follower counts and drive reach & engagement.

Qualifications & Skills

• 3+ years of social media management experience, ideally with a tech-focused brand (start-ups, VC, etc);

• Proficiency with social posting software, such as Hoot-suite, Later, Hub-Spot and simple content creation tools like Canva.

• Strong computer skills using Microsoft Office and Adobe Suites

• Experience with social media data & analytics tools, such as Google Analytics.

• Excellent written & verbal communication skills plus uncommon attention to detail.