Who We’re Looking For

• • • General Knowledge in the following:
    • Strong English written communication skills. Resume must be in English to be considered.
    • Basic understanding of WordPress
    • Basic understanding of design and visual website elements

• • • Experience
    • Digital Marketing Experience (SEO/PPC/Analytics/GTM/etc)
    • Martech/AdTech or Technical SEO experience with willingness to learn
    • CMS experience with WordPress
    • Technical experience with implementing tracking code on client websites
    • Basic understanding of SEO (Desired)
    • Basic HTML experience or willingness to learn (Desired)

• • Qualities
  • Demonstrates ability to get things done
  • Enjoys attention to detail technical task
  • Likes reviewing data and making recommendations
  • Communicates reliably about the status of a project
  • Outstanding attention to detail

What You’ll Do

• • • Responsibilities
    • Set up our marketing automation software (MCFX) on clients websites
    • Consults with internal team to deploy Google Analytics/Google Tag Manager (GTM) on client websites
    • Auditing / Making Implementation changes to Analytics and Tag Management accounts
    • Interprets data, understands personas/audiences for LeadNurtureFX & PersonalizeFX
    • Makes writing CRO/UX recommendations
    • Understands Attribution/Micro-Conversions
    • Ability to meet and exceed monthly production goals
    • Requires reliable internet access
    • The Content Integration Specialist role is NOT a client-facing position

• • Percentage Breakdown
  • 50% page by page content edits and creation of new pages on client sites
  • 30% full site content integration or transfers for redesigns
  • 10% detail-oriented formatting tweaks
  • 10% basic image editing