Product Marketing Manager

The Product Marketing Manager will be responsible for creating and executing our marketing strategy focused on brand trackers on the continent. You will lead our marketing campaigns, evaluate our marketing performance metrics, and collaborate with internal teams. You will have a strong marketing background with excellent communication skills and attention to detail. We want someone who is passionate about Africa and passionate about data and understand consumers

Responsibilities

• You will be in charge of generating leads for salespeople ( Brand Trackers)
• You will be in charge of creating webinars- focused on Africa within Europe
• Look into SEO and Paid ads on Linkedin ( be numbers-driven)
• Be in charge of managing leads and communications when they come in
• Creating pitch decks for brand trackers within different countries.
• You will be in charge in terms of creating funnels
• Lead Marketing on Self- Serve and Tracking products

Qualifications

• Bachelor’s degree or equivalent experience
• 3+ years’ experience in marketing
• Ability to multi-task
• Strong verbal, written, and organizational skills