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Country Manager at NALA, Lagos, Nigeria

Nigeria is one of the largest and most complex remittance markets in the world — and one of the most important for NALA. As Country Manager, you’ll own NALA’s market position in Nigeria end-to-end: building the intelligence, relationships, and execution capacity that turns a high-potential market into a high-performing one.

Your Responsibilities in this Role

• Own Nigeria’s market depth. Maintain a sharp, current view of customers, competitors, providers and regulatory developments — and be the person NALA turns to when we need to understand what’s happening on the ground and what it means for our roadmap.
• Diagnose and drive performance. Monitor route-level volume, revenue, COGS and reliability; investigate material changes; and turn local context into clear, actionable recommendations for the regional team.
• Execute the Nigeria roadmap. Translate regional priorities into concrete actions, coordinate follow-through with product, compliance and operations, and track milestones, owners and blockers — escalating risks early rather than late.
• Build and manage partner relationships. Own day-to-day relationships with local banks, mobile money operators, payment aggregators and other providers; drive improvements in pricing, service levels and operational performance.
• Lead commercial negotiations. Prepare thoroughly — understanding partner economics, performance data and market alternatives — and lead agreed local negotiations, bringing in senior leadership for strategic trade-offs or significant escalations.
• Support regulatory and external engagement. Work alongside Compliance and Legal on licensing, regulatory relationships and any external stakeholder engagement required to protect and grow NALA’s position in Nigeria.
• Surface risks and opportunities early. Be the eyes and ears on the ground: spot regulatory shifts, provider changes and competitive moves before they become problems, and bring a point of view on what NALA should do next.

Must-have requirements

• Proven track record operating in Nigeria’s financial services, fintech or payments ecosystem — you understand how money actually moves in and out of the country, and why it sometimes doesn’t.
• Experience owning commercial relationships with banks, fintechs, mobile money operators or payment providers — including leading negotiations and driving improvements in pricing or service terms.
• Strong analytical instincts: able to dig into route-level performance data, identify what’s driving a change and turn findings into practical next steps.
• Excellent stakeholder management — you close loops reliably, keep the right people informed and escalate material blockers at the right time, not after the fact.
• Comfortable operating in a fast-moving, high-ambiguity environment where priorities shift and strong judgment matters more than a rigid process.
• Deep knowledge of Nigeria’s regulatory and licensing landscape for cross-border payments, including the CBN framework and relevant compliance requirements.

Nice to have requirements

• Existing relationships with Nigerian banks, fintechs, or CBN-regulated payment service providers.
• Experience working within or alongside a remittance corridor — whether consumer or B2B — with direct exposure to diaspora payment flows.
• Familiarity with NALA’s competitive landscape in Nigeria: Chipper Cash, LemFi, Grey, Flutterwave or comparable players.
• Experience coordinating cross-functional workstreams across distributed, international teams.
• Understanding of FX dynamics and naira liquidity constraints and how they affect cross-border payment reliability.

Success in the role looks like

3-Month Metrics

• You have a current, well-structured view of Nigeria’s competitive landscape, key providers and regulatory environment — and have shared it as a briefing that the regional team relies on.
• You’ve met the key partners and providers in-market and have a clear picture of where NALA’s relationships are strong and where they need work.
• You’ve taken ownership of at least one active roadmap workstream and are driving it forward with clear milestones and accountability.
• You understand NALA’s Nigeria route performance — volumes, costs, reliability — and can explain the story behind the numbers.

6-Month Metrics

• You’ve improved at least one partner relationship in a measurable way: better pricing, improved SLAs, faster issue resolution or stronger operational terms.
• Your market intelligence is shaping product and commercial decisions — regional leadership treats your input as a trusted source of Nigeria context.
• You’re running Nigeria’s commercial and partner relationships day-to-day with minimal escalation, and escalating the right things when it matters.
• NALA’s execution velocity in Nigeria has improved: fewer blockers sitting unresolved, faster follow-through on agreed priorities.

Interview Process

• [30 mins] Interview with the Talent Team – In this stage we want to get to know you a bit more and follow up on your experience and motivations.
• [60 mins] Problem-Solving Interview – This will be a real world exercise you’ll do with Adesola, P&L Lead for West Africa.
• [60 mins] Bar Raiser Interview – a final conversation focused on your track record, ambition and fit.

Benefits

• 35 Days Off including your local bank holidays: Take the time to decompress. Working at a startup is hard!
• Birthday Leave: Celebrate your special day with a bonus day off that month.
• Enhanced Parental Leave: 16 weeks of full pay for the primary caregiver and 4 weeks for the secondary caregiver (after a 6-month probationary period).
• Learning Budget: $1000 annually for learning and development.