Website Chameleon
Highlights
- Chameleon is SaaS for product teams to create in-product UX (modals, banners, checklists, microsurveys etc.) to drive user engagement. Watch a short demo here.
- We’re a remote-first, VC-backed startup and currently ~25 folks distributed across the Americas and Europe. Learn more about our team, company, and culture here.
- Seeking our 1st Customer Marketer with 2+ years of experience to own leveraging our customer relationships to create relevant marketing content, campaigns, and help promote our customers and their achievements living in Americas/Europe
- Salary: $65-90k + significant equity at a fast, growing startup. Other benefits include home office budget, company offsite, and more (e.g. health insurance and 401k for US-based folks)
- Our application process is different to others — we think interviewing isn’t the best way for either party to assess fit, so we try to resemble working together and collaborating.
Frank (previous applicant) wrote to us and said: “Thanks for taking the time to craft such engaging questions and interactions!”
💖 Take me to the application!
This might be the start of something great…
Hey there! My name is Kirsty 👋 and I’m the Head of Marketing at Chameleon. I wrote most of this doc (with inputs from Chameleon’s co-founder & CEO, Pulkit, and our Head of HR, Shannon, and others on the team) and wanted to personally invite you to apply for this role.
Why join us now? 🦎
You would be joining a team that has found its groove, is excited about scaling, and a product that has customer love, but with tons of potential to transform how SaaS works.
Our customers (read case studies here) find a lot of value in what we offer, and we have a lot of ideas on what else we can build to make UX easier, more engaging, and more personal.
We’re a team of ~25 (up from ~5 about 18 months ago) and so every person has a significant and material impact on our company’s trajectory and culture. We want to hire people who want to be the best, who learn and iterate quickly, who are humble and looking to grow, and who are friendly and caring.
About our product and company
Chameleon is a platform for product success; our customers build in-product experiences (such as banners, modals, tooltips, walkthroughs, spotlights, widgets, microsurveys etc.) inside their web apps without writing any code, using Chameleon.
See our product in action in this short video demo: Chameleon Demo
Our product helps millions of users around the world; we are at the right moment for a product-led growth movement; we are committed to building a winning product 🥇; our team is distributed, remote-first, and very friendly 🙃
🌊 Learn more about our team, culture, and vision in our company page.
What your day-to-day might include
We work on two-week sprint cycles in the marketing team – each one with a different objective to help us meet our goals!
- Develop case studies with customers (including interviews and write-ups)
- Own the generation and use of customer testimonials (e.g. manage our G2 campaigns, ensure our website contains the best testimonials, help the demand gen team to leverage quotes, include customer stories in email marketing, etc.)
- Scale our existing channels (e.g. G2) and expand to new channels (Capterra? Reddit? You’ll tell us where to focus our efforts next).
- Build out industry and role-specific landing pages/content collateral
- Monitor and promote customer accomplishments (e.g. funding rounds, notable events, beautiful Chameleon-built Experiences, etc.)
- Incorporate customers into our existing events (e.g. webinars, office hours, etc.)
- Find ways to build our customer community
- Work towards creating our own customer meets/conference(s)
- Collaborate with the broader marketing, Sales, and CS teams on lifecycle emails, paid promotion campaigns, customer success initiatives, sale enablement materials, etc.
- Report to the team on customer language used in reviews/feedback to fuel JTBD marketing
Skills and experience that will aid success in this role
- 2+ years working in a marketing role or similar at a SaaS startup
- Friendly, energetic, and enthusiastic about engaging with customers
- A passion and skill for writing excellent copy, including telling a compelling story while being succinct and punchy
- Broad understanding of marketing channels; email, organic socials, paid channels, SEO, partnerships, etc.
- Comfort creating videos and being on camera (video editing skills not required)
- Strong interest in product, PLG, UX, SaaS, etc.; you’re happy reading and researching these topics
- Builder/owner mindset (independent, comfortable with building processes and systems)
- Extremely fast learner; is always looking to improve and grow
- Nice to have: familiarity with HubSpot CRM, email automation platforms, and digital adoption platforms like Chameleon.
Other requirements
- You have a fully functioning workstation and a quiet place to work (and take calls) with a high-speed internet connection
- You live in an Americas or European timezone (e.g. in 🇨🇦 🇲🇽 🇧🇷 🇨🇱 🇬🇧 🇫🇮 🇵🇹 🇪🇺 🇿🇦 🇳🇬 etc.) If you are not living in these timezones we cannot consider you, regardless of your interest or willingness to work within these hours
- This is your full-time job (no other part-time roles)
- Fluency (written and verbal) in English
Key benefits for this role
💵 Competitive salary and early-stage equity. Salary range = $65k-90k per annum (offer will be based on your experience and geography; will increase over time)
🚀 High-quality standards, regular feedback, and opportunities to help you grow quickly
🌳 Flexible work hours and unlimited vacations
💻 New Macbook and budget for home office equipment
📚 Allowance for books and other personal learning resources
🧘 Allowance for mindfulness/meditation app subscription
💡 Work with some of the best product people in the world as customers
🏕️ Fully-paid international team retreats (next one likely to be in mid-2022)
<aside> 🌈 Chameleons are all different and uniquely beautiful. They change and aren’t required to associate or identify with any specific labels. We welcome the chance to get to know you and are committed to building a diverse and inclusive team that consists of a variety of backgrounds, cultures, languages, experiences, preferences, and characteristics. That’s what helps us all grow and evolve.
</aside>
What to expect from the hiring process
Everyone that joins our team leaves a major impact on our product, culture, and trajectory. Our team consists of people who are excellent at what they do, passionate about our objective and contribute to our growing culture.
That means we invest valuable time and resources into our recruiting process and this document is just a part of that. We want to be transparent with you, so you can choose if this is the right role for you.
Our hiring process is designed to give you a taste of working at Chameleon as a Customer Marketer so you can reliably decide whether this is the perfect role for you or not!
Key milestones 🛣️
Read this document and determine if this could be a good fit for you ✅
- Fill out our application form below This won’t look like others; it won’t be tedious and robotic but will engage you in similar ways as the job. It will also mean we can more quickly get back to you if we are moving forward.
- Introductory chat 💬 Here you can ask any questions you have. We’ll also discuss your application and start to get to know you. You’ll meet Rachel (Partner Marketer) and Shannon (Head of HR).
- Take-home exercise ✍️ This will be a technical exercise that we expect to take 2-3 hours in total. This will resemble the kind of work you be doing to help us all assess fit.
- Take-home debrief discussion 🦜 If we’re impressed with your exercise, we will schedule a call to discuss it with you to understand why you made certain decisions and what you may have done differently. You will meet Kirsty (Head of Marketing) and Pulkit (CEO and Co-Founder).
- Final interview possible, if needed Here you will meet some other members of the Chameleon team so you can assess whether you’d like working with us. You can ask any final questions to help you make a decision.
🎉 Offer 🎉 We’ll give you a call to provide you with details of your offer and hopefully agree on your start date!
👉 Apply here 👈
Timeline
We expect to reply to you within ~1 week of you submitting the application form IF we are interested in setting up a call.
From the short chat to the offer should take ~2 weeks.
Once we agree on the offer we hope you can begin as soon as possible!
To apply for this job please visit www.notion.so.
